Twitter’s ongoing mission to improve how conversations are presented on its platform began for sale on Friday with the social network’s acquisition of Squad, an application that allows users to share text, video and their screens.
The Squad team will join Twitter’s design, engineering and product teams and the app will close on Saturday (December 12th).
Co-founder and CEO Esther Crawford was one of the first YouTube developers to receive six-figure brand sponsorship. She has held senior product marketing roles at companies such as Circle, Coach.me and Stride Labs.
Ethan Sutin, Co-Founder and Chief Technology Officer, is a full-stack engineer who led the technical lead of the Implicit Bias Project at Harvard University.
Ilya Brown, vice president of product for Twitter, said in a tweet that revealed the news, “We’re excited to announce that the Squad team is joining Twitter for new ways to interact, express yourself and participate to create public conversations. Squad’s talented team, led by Esther Crawford and Ethan Sutin, provides a deep understanding of how people engage in interactive audio and video conversations – a key pillar in the spectrum of conversations we want to have on Twitter. “
We’re excited to announce that the @ sqad team is joining @Twitter to help us create new opportunities for interaction, expression, and participation in public conversations.
– Ilya Brown (@ ilyabr0wn) December 11, 2020