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The Tale of Alexei Orlov and the Art of Specialization

The story of Alexei Orlov and the art of specializationfrom Adam | February 24, 2021The beginning of our story begins at the end...

The Era of Gap’s Mass Appeal Is Over—But Specialization Could Bring...

Twenty years ago, few brands in American fashion were bigger than Gap. His signature logo hoodies were ubiquitous in high schools and college...

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