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How do you calculate a retention rate?

User retention gives you an overview of how many users have stayed after a certain period of time. This is how you can...

What is the average customer retention rate?

Customer retention rate is measured by dividing the total number of users gained for a given...

What Kind of Promoted Tweet Gets a Higher Click-Through Rate?

Bad news for all the social media blog reading billionaires out there: When it comes to promoted tweets, money can't make you happy. (Whether or...
How to Understand and Improve CTOR (Click-to-Open Rate)

How to Understand and Improve CTOR (Click-to-Open Rate)

E-Mail-Marketing ist einer der wichtigsten strategischen Kanäle im Toolkit eines Vermarkters. Laut der britischen DMA bewerten 91 Prozent der Vermarkter E-Mails als ihren...

How Follower Count Impacts Influencer Engagement Rate (+ Free Report)

Which influencer is best for your next brand marketing campaign: Nano, Micro, Mid, Macro or Mega Macro? While logic is that bigger is better,...

What is customer churn rate? 5 tips to lower it

Modern companies are under enormous pressure. Customers want and expect a great product or service, great support, and a price...

Top-6 Challenges in Conversion Rate Optimization and Proposed Solutions

If you think investing in a rock-solid CRO strategy is not worth the effort, think again....

How Videos Can Increase Your Conversion Rate

Is your high quality video content on your website driving traffic but not conversions? If your answer is yes, you are not alone...

Handling Angry Customers-The Key for High Retention Rate

Dealing with angry customers - the key to high retention ratesfrom Adam | December 28, 2020The trend from shopping in physical stores to...

How Steven Werley Overhauled his Sales Funnel to Double His Close...

Steven Werley, a DM certified partner who heads the Maximum Effort Agency, has been on the CP program for a year. In the...

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