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Zynga and Kenneth Cole team up for Pride Month with High...

Boost your corporate data technology and strategy at Transform 2021. Game maker Zynga and fashion designer Kenneth Cole have teamed up to celebrate Pride...

Sephora Will Open Shops Inside Kohl’s, Ending a Long Partnership With...

Just weeks after Ulta Beauty and Target partnered to create "Ulta Beauty at Target" stores, rivals Sephora and Kohl's announced that they were forming...

Sprout’s Focus on Partnership Adds Value for Customers

As a B2B software provider, Sprout's frontline teams are often asked: What integrations and partnerships do you offer? This is a common and...

Ulta Beauty’s CMO Dishes on Partnership With Target

For Ulta Beauty, being able to place shop-in-shops within target locations means reaching a whole new audience while filling in gaps in existing store...

GroupM Continues Supply Chain Optimization Efforts with SpotX Partnership

GroupM focuses its delivery path optimization efforts on over-the-top media and selects SpotX as the preferred supply-side platform for video inventory.The partnership comes about...

5 Brand Partnership Fails [+Co-Marketing Mistakes to Avoid]

Have you ever worked on a group project at school? If so, you probably remember that some went well and others not as synergistically. The same...

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