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Colgate-Palmolive Aims to Turn Toothbrushing Into a Quiet Moment of Mindfulness

Through a new partnership with the meditation app Headspace, CPG maker Colgate-Palmolive is hoping that its Hum smart electric toothbrush can create a sense...

Jeep ‘Repurposes’ the Mysterious Utah Monolith and Has a Viral Moment

When a mysterious monolith was discovered in the desert in Utah's Red Rock Country last month, it sparked intrigue for many people, but an...

The work isn’t done: Make brand activism more than a moment

"Believe in something. Even if it means sacrificing everything." Nike and Colin Kaepernick said consumer expectations for brand activism continued to evolve in 2018, and...