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How to use google call only ads

How to Use Google’s Call-Only Ads to Send Profits Soaring

For service businesses everywhere, the noise of the telephone is often the sweet sound of sales.  But maybe your phone isn’t ringing much anymore. The...

The Simplified Guide to Google’s RankBrain Algorithm

Not so long ago you had to search for a term like "Boston restaurants" to find a place to eat. But today, if...
core web vitals

How Core Web Vitals Affect Google’s Algorithms

While we focus a lot on keyword optimization, mobile experience and backlinks, Google places great emphasis on the on-page experience. Because of this,...

Inside Google’s Targeting Plans for a Post-Cookie World

Earlier this week, the Justice Department filed a lawsuit against Google, citing its dominance in the search market as anti-competitive. But beyond the...

Independent Ad Tech Is Poking Holes in Google’s Dovekey Proposal

The doomsday clock for third-party cookies is now set to 15 months, and the ad tech industry is still struggling to find a viable...

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