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Salesforce researchers release framework to test NLP model robustness

In the sub-area of ​​machine learning known as Natural Language Processing (NLP), robustness tests are more the exception than the norm. This is...

A Proven Framework for Converting Strangers Into Customers

In 1898, Elias St. Elmo Lewis, a later candidate for the Advertising Hall of Fame, anonymously wrote a column on three advertising principles that...

A Messaging Framework: Why You Need It, How to Build It

Regardless of whether you're starting a business, product,...