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Cheerios’ Beloved Ad Gets a Sequel; Never Gonna Give Ads Up:...

Welcome to First Things First, Adweek's daily resource for marketers. We'll be posting the content every morning on Adweek.com for First Things First...

Cheerios’ Most Beloved Ad Is Back, Reuniting Grandma and Baby 21...

Cheerios' 1999 vacation ad featuring an adorable hungry baby and a loving grandma celebrating their first Christmas together is one of the most memorable...

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