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Salesforce today announced the introduction of In-App Learning with Trailhead, which brings personalized learning content right into Salesforce so reps can learn on the fly. In-App Learning with Trailhead will be generally available and free to all Salesforce customers this summer when MyTrailhead customers have the option to integrate custom content with Salesforce.
On-the-job learning can be a success factor for both employees and employers. However, when working remotely, it is often more difficult to find opportunities to develop skills while working. According to a Salesforce survey, 59% of employees say they have had less access to on-the-job learning since the pandemic began.
In-App Learning aims to close the training gap with personalized learning content delivered through Salesforce. This allows employees to work and learn in a single environment with access to Trailhead, MyTrailhead and how-to guides with articles, videos and tests.
In-App Learning introduces Learning Home to Salesforce, a dashboard where reps can view tasks, track progress, and discover new learning paths. Executives and managers can personalize and monitor learning individually, role-, team- or organization-specific.
According to Salesforce, 80 percent of employees find it easier to remember information they learn in the workplace compared to isolated training. They are also more productive (68%), more busy with their work (70%) and more likely to stay at work (60%) if their companies invest in continuous learning.
Among other things, Elekta and United Utilities are already using in-app learning with Trailhead for early access. According to Salesforce, more than 3 million people have used their Trailhead resources to date, up from 200,000 in October 2016.
Opportunities and Challenges
Trailhead in-app learning starts when the global economy slowly recovers from a pandemic headwind. In the US, employment growth boomed in March at the fastest pace since the summer of 2020 as aggressive vaccination efforts contributed to a surge in hospitality and construction jobs.
At the same time, the labor market is facing challenges in terms of qualifications and wage differentials. It is estimated that up to 30 million US workers without a college degree will have the skills necessary to earn 70% more, but employer training requirements often hold these workers back. The Bureau of Labor Statistics reports that U.S. workers with a bachelor’s degree make an average of $ 1,248 a week, while workers with only a high school degree make closer to $ 746.
In 2017, McKinsey said that automation and AI would require 375 million workers to change jobs or acquire new skills by 2030. A recent survey by the company found that 87% of executives said they had skill gaps in the workforce, but less than half of those surveyed knew exactly how to approach the problem.
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