Campaigning for economies of scale requires strategy. In this episode, Angela Ponsford talks to Ralph about how campaigns can be created to scale up to large numbers. Find out what’s new in the Facebook advertising world, what’s working well right now, and get a complete look at the Ads Lab ™ process (full episode will follow shortly).
RESOURCES MENTIONED IN THIS EPISODE
Work with Tier 11
Tier 11 is hiring! | Tier 11 careers
How to double your customers, sales and profits with A / B testing | Conversion Fanatic
Get a month of FREE blogging of BKA content
The E-Commerce Segmentation Guide | Sendlane
Facebook: Via the data-driven attribution model
Facebook prevents users from sharing messages in Australia
Apple: IDFA iOS 14 change in spring
The ad grid: how to create traffic campaigns that get higher conversions and scale faster
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